Tuesday, April 12, 2005

Making Profits with Audio Products, Video Web Infomercials, and Podcasting - Mike Stewart

Mike Stewart, as always, was a joy to watch. He may be my business partner in the PremiumPodcasting.com project but I still learn stuff from this guy every day.

It was a 3 point outline, as all the good ones are.

1. With the right tools and right knowledge, you can quickly create great sounding audio content.

2. Video content requires slightly more expensive tools - but the results are incredible as well. Mike showed us some examples of some Web infomercials that will lead a new pack of direct response marketers.

3. And, of course, the PremiumPodcasting launch showed us all that we CAN charge for content online using this fascinating paradigm.